ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

Latest News

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Mongoose Promotions Becomes SPARK

Mission Group’s promotions and partnerships agency, Mongoose Promotions, today announced that they will rebrand to become SPARK Marketing Services Limited (SPARK). Explaining the change SPARK

Door drop

Alan Frank Crossman

The IPM received the very sad news that Alan Crossman had passed away at his home in Bedford. Alan was one of the early pioneers