Kru Talent has appointed Lauralee Watson, formerly of BD Network, as its new Talent Director, as part of its expansion strategy.
Watson has more than 10 years’ event and experiential staffing experience; before BD Network, she was at Leo Burnett and then Sense Marketing. During her five years at Sense, she was pivotal to the successful delivery of key high profile campaigns such as Vodafone, The Health Lottery, Cadbury’s, Timberland and Palmolive.
Sarah Jane Benham, Managing Director at Kru Live, says: “I am delighted to welcome Lauralee to our senior leadership team. Lauralee has a proven track record of delivering results, 10 years of industry insight and knowledge and a passion for providing ‘wish I was there’ entertainment”.
