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Robinsons runs ‘Cordially Invited’ pop-up for new adult cordial range

Soft drink brand Robinsons is backing the launch of two new ranges designed especially for adults, Fruit Creations and Fruit Cordials, with a pop-up named ‘Cordially Invited’, an exclusive new drinking experience in central London.

Soft drink brand Robinsons is backing the launch of two new ranges designed especially for adults, Fruit Creations and Fruit Cordials, with a pop-up named ‘Cordially Invited’, an exclusive new drinking experience in central London.

‘Cordially Invited’ will open its doors to the public on Wednesday, January 31st 2018, from 9.00am to 3.30pm at Hello Love, 64 Southampton Row, Bloomsbury, London WC1B 4AR.

Robinsons says that, for one day only, “people will be able to immerse themselves in a world of delicious fruity flavours and trick their taste buds with some fun sensory experiments.”

Fruit Creations and Fruit Cordials contain flavour combinations targeted at a more grown up palette, featuring a wide range of flavours, including Zesty Orange & Mango, Crisp Elderflower & Pressed Apple and Crushed Lime & Mint. Robinsons Fruit Creations contains no added sugar and twice the fruit of Robinsons single concentrate. Robinsons Fruit Cordials are supposed to be a sophisticated twist on squash with combinations of real fruit and botanicals flavours.

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