The Delta Group, Europe’s premier visual communications specialist delivering dynamic multi-channel marketing services to brands and retailers across the globe, is delighted to announce the successful retention of the Lidl GB account after a competitive tender process.

The contract is for the supply of all printed material. This includes all in-store POS, client facing signage, creative services and store installations.

Jason Hammond, CEO of The Delta Group said: “We are thrilled that Delta’s contract with Lidl GB has been renewed, allowing us to continue to deliver excellent value, innovation and exceptional customer service to one of our largest clients. In addition to supplying all printed in-store marketing material, we are delighted to have been entrusted with providing additional services – namely creative and installations – to one of the UK’s fastest growing brands.”

“I wanted to take the opportunity to thank and congratulate everyone who was involved with the retender. The effort and enthusiasm from our various internal teams – from Account Management to Structural Design and Installation – really shone through and felt that it was the Delta team spirit that distinguished us from our competition.”

Claire Farrant, Lidl GB Marketing Director, said: “I’m glad Delta took on the challenge and really engaged in this tender process. We are looking forward to continuing to build strong working relationships within the Delta team, and together we will build robust POS solutions that delivers our strategic brand messages in innovative and sustainable ways.”