ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

IPM Webinar: Gender Stereotyping Regulations Update

With the introduction of new gender stereotyping rules in 2019, regulators attempted to reflect societal changes taking place in the UK. We are hosting a webinar that will focus on how these rules have been interpreted and how the industry can respond to stay compliant.

We’re excited to be joined by Jessica Tye, Operations Manager in Investigations at the ASA who was part of the project team which conducted a major review into gender stereotyping in advertising resulting in the rules currently in force.

Join us at 12 pm on August 11th for what will be a very informative webinar.

Click here to register: https://lnkd.in/dMvjgt4

 

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