ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

Latest News

industry

Brass wins trio of accounts

Leeds-based creative marketing agency Brass, is celebrating £200k of business following a trio of new account wins all hailing from Yorkshire. In the past few

industry

Brass cleans up with five award wins

Leeds-based full-service agency, Brass is celebrating after taking home five awards at the prestigious 2019 Institute of Promotional Marketing (IPM) Awards held at The Hilton

We are seeing a resurgence of on-pack offers, says Paul McGann of marketing agency Brass
industry

Pack-a-Punch

We are seeing a resurgence of on-pack offers, says Paul McGann of marketing agency Brass From movie downloads to cuddly toys, family holidays to festivals,

Brass, the Leeds-based integrated marketing agency, has expanded its insight offering with the appointment of Sam Bannister to the newly created role of Head of Insight.
industry

Brass develops insight offering with new hire

Brass, the Leeds-based integrated marketing agency, has expanded its insight offering with the appointment of Sam Bannister to the newly created role of Head of

Paul McGann is managing partner of Brass.
News

Brass Shopper adds to client team

Leeds-based agency Brass Shopper expanded its client service team following a number of new client wins, including Quorn, Costcutter Supermarkets Group, Soreen and JTF.com. Brass