ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

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experiential

Logistics-A Mamouth Task

Keeping your business’s equipment clean, tidy, in great condition can be a big task for any company.  But when your equipment is 2.5 metres wide,

Covid-19

TRO SHOWS WAY FORWARD FOR IN-PERSON EVENTS

While government restrictions continue to significantly impact the events industry, TRO has shown that live events are still possible with their work on the recent

News

Let’s talk about Tech baby

Sian Baker, Managing Director of The Producers rounds up the ‘Let’s Talk about Tech baby’ breakfast event and shares industry expert’s thoughts on the future

Brands including alcohol-free Budweiser Prohibition Brew, Walkers Max Strong, Branston, Primula and Bodean’s have signed on as partners for National BBQ Week, a multi-brand experiential, sampling and marketing campaign which returns for the 22nd year from Monday May 28th.
experiential

Big brands get behind 22nd National BBQ Week

Brands including alcohol-free Budweiser Prohibition Brew, Walkers Max Strong, Branston, Primula and Bodean’s have signed on as partners for National BBQ Week, a multi-brand experiential,