Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.
Emma Kirk joins the organisation with a wealth of experience across marketing and events, working within major brands and agencies. Emma has previously held the
Creative agency ELVIS has made a raft of new hires and boosted its creative firepower following a period of significant growth, which has seen it pick up
Experience12, the entertainment experiential specialist, has created a new operational board, promoting George Bateman and Nick Parker into new board roles. The op-board will be
Award-winning creative brand experience agency, N2O, is working with Superdrug to deliver a Platinum Jubilee celebration in the capital, onboard a London bus with Corgis,
The UK’s most effective brand activation agency, zeal creative, has appointed Tim Solano as Managing Director in London. Tim will support zeal’s mission to be the
Mast-Jägermeister UK has launched a multi-million-pound national campaign, The Secret is Ice Cold, which reinforces Jägermeister’s perfect serve — an ice cold shot chilled to
Featuring the best of TV, video games and film from the past year We have finally made it to the end of the year, and
As part of the agency’s expansion and growth plan, Kate Umfreville moves to Managing Partner of award-winning creative experiences agency, The Producers. Umfreville has played
Just before Bonfire night SMARTY’s ‘Date the Game’ bar will help gaming fans reignite the flame on their relationship with gaming, with a speed dating
1 in 10 shoppers have cancelled a planned considered purchase due to poor instore advice – Gen Z most likely to seek out experts –