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Household towel brand Plenty is collaborating with Disney ahead of the hotly-anticipated launch of the Disney∙Pixar film Incredibles 2, which will be released in UK
Magic Light Pictures, which manages children’s brand The Gruffalo, has appointed entertainment marketing specialists Brand & Deliver to secure UK brand partnerships. Independent production company
Tough new rules banning ads and promotions for food and drinks high in fat, salt or sugar (HFSS) from appearing in children’s non-broadcast media come
Meat snack brand Peperami has linked up with the new Angry Birds movie in an on-pack prize promotion with Angry Birds merchandise and weekend trips
Black taxi booking app Gett has linked with Warner Bros. Pictures UK for a promotion offering people the chance to win tickets to the
Comparethemarket.com has linked up with Warner Bros. Pictures to offer limited edition Aleksandr and Sergei toys with the two brand characters as Batman and Superman
Duracell and Lucasfilm have announced a new partnership and creative campaign ahead of the highly anticipated release of Star Wars: The Force Awakens, featuring limited
TCC, a global leader in retail loyalty campaigns, has appointed Perry Valkenburg as new CEO of the company. Valkenburg joins from advertising agency TBWA, where