ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

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Loyalty

Gamification x Promotions

It’s 10 pm at night, and I glance up from my tablet, look outside and it’s dark. Have I really been playing candy crush for

HighCo MRM has won the IPM COGS Awards 2016 Grand Prix for its work for Sports Relief, while the Company of the Year trophy went to fixed fee agency Mando.
industry

HighCo MRM, Mando win at COGS

HighCo MRM has won the IPM COGS Awards 2016 Grand Prix, for delivering the handling and fulfillment element of the 2015 Sports Relief Campaign on