ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

Latest News

industry

bd-capital partners with TLC Worldwide

The bd-capital team combines best-in-class investors with ex-CEOs to offer the next evolution of the Private Equity Operating Partner model. The firm focuses on high-growth

Loyalty

TLC Worldwide Launches Rewards Platform COSMOS

TLC Worldwide, the global leader in consumer rewards, has announced the launch of COSMOS, the latest iteration of its revolutionary rewards and insights platform that

Incentive

Amazing Dining Rewards From TLC

Did anyone else find a renewed love of takeaways during lockdown? We know we did! Post lockdown one of the top things we all wanted

industry

Rewards Matter Most

Mando-Connect’s latest research conducted with YouGov provides yet more evidence that Rewards are the number 1 factor for Brits to join Loyalty programmes. 60% are

b2b

Mongoose Promotions Becomes SPARK

Mission Group’s promotions and partnerships agency, Mongoose Promotions, today announced that they will rebrand to become SPARK Marketing Services Limited (SPARK). Explaining the change SPARK