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Latest News

The IPM COGS Awards 2018, the awards and recognition programme for service agencies – the providers of specialist services which are used to build promotional campaigns – is now open for entries. The entry deadline is July 19 2018.
Digital

IPM COGS Awards 2018 now open for entries!

The IPM COGS Awards 2018, the awards and recognition programme for service agencies – the providers of specialist services which are used to build promotional campaigns –

The Institute of Promotional Marketing (IPM) has announced the shortlist for the IPM Awards 2018, the promotional marketing industry’s most prestigious recognition programme.
industry

IPM Awards 2018 shortlist announced

The Institute of Promotional Marketing (IPM) has announced the shortlist for The IPM Awards 2018, the promotional marketing industry’s most prestigious recognition programme. Richard Pink,

Chinese beer brand Tsingtao is sponsoring Ping Pong Fight Club, an inter-company ping pong tournament, and has launched a campaign to engage businesses across the UK encouraging employees to roll their sleeves up and rise to the challenge this summer.
experiential

Tsingtao sponsors ‘Ping Pong Fight Club’

Chinese beer brand Tsingtao is sponsoring Ping Pong Fight Club, an inter-company ping pong tournament, and has launched a campaign to engage businesses across the

Building a strong third party sales channel is essential to success in certain industries, including the telecoms, technology and automotive sectors says Adam Whatling of Love2shop Business Services
b2b

Improving the effectiveness of channel incentives

For brands and services that sell through third-party channels, creating a strong and effective incentive program delivers real benefits, says Adam Whatling of incentive and