ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

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Campaign Of The Month

Facing the extremes with Kiehl’s

Creative agency Haygarth and Kiehl’s – the luxury beauty retailer – ‘Face the extremes’ campaign went live last weekend in an innovative retail experience at its