ipm Bitesize

Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.

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Welcome to Yorkshire with Jacksons

Bread brand, Jacksons of Yorkshire, is partnering with Welcome to Yorkshire in its biggest ever promotional marketing campaign created by Cat Among The Pigeons.  The

News

Whole Earth reveals special Team GB pack

Whole Earth, the UK’s leading peanut butter brand owned by Wessanen UK, is set to launch a limited edition pack to celebrate the brand’s partnership with