Inspiration, education, and deeper connection for professionals in marketing, advertising, and media. Our coverage extends beyond traditional advertising, featuring immersive brand experiences, in-store activations, and on-pack promotions. Dive into the latest brand and influencer partnerships, explore the psychology of loyalty, and discover the effectiveness of brand experience. For over over 90 years, this platform has served the marketing community as an indispensable resource for keeping industry professionals ahead of the curve in a rapidly evolving market.
The IPM is delighted to open entries for The Awards 2025! After another remarkable year of creativity, innovation, and impact in promotional marketing, we are
Bargain-hunting Brits are planning to expand beyond clothing, beauty and electronics for Black Friday Cyber Monday purchases, with new categories such as air travel and health gaining in popularity with younger generations:
Celebrate the stars of promotional marketing at the IPM Awards 2024, where creativity, innovation, and impact take centre stage.
Promotional marketing agency Cat Among The Pigeons has announced the launch of a major on-pack promotional campaign for Soreen, the UK’s original malt loaf. ‘Find
With just over 1 week remaining until the entry deadline for the prestigious IPM Awards 2024, the time to shine is now. This is your
TLC Worldwide UK is thrilled to announce the launch of its summer campaign in partnership with Heinz, which offers free days out to participants across
TLC Worldwide UK is thrilled to announce the launch of its exciting summer campaign in partnership with Aldi, which offers free sports lessons to kids
Sales promotion specialist, SPARK, is proud to announce that it has become the UK representative for travel products from Travel + Leisure Co. At unbeatable
Horlicks, the malted drink made by Aimia Foods has appointed promotional marketing agency Cat Among The Pigeons to attract a younger shopper audience to the
The IPM Awards 2023 is one of the most eagerly anticipated awards in the promotional marketing industry. The annual awards recognise excellence in promotional marketing
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